Cable companies unveil voter registration campaign

Four of the nation’s largest cable companies plan to unveil on Thursday a voter registration campaign aimed at minority voters.

Comcast Corp., Time Warner Cable Inc., Cox Communications Inc. and Bright House Networks will start running four public service announcements starting Saturday and leading up to the 2008 primary elections.

The spots will feature several celebrities, including Ana Ortiz of “Ugly Betty,” Lou Diamond Phillips of “La Bamba,” Malcolm-Jamal Warner, best known for his role as Bill Cosby’s son in “The Cosby Show,” and comedian Margaret Cho.

The $5 million campaign also includes a Web site, http://www.ourtimetovote.com, and a voters’ hot line, 1-866-544-VOTE.
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