Since Ori Feibush is a political candidate for the District 2 Council seat, naturally we have to start looking at everything he does from here on out through a political lens. So I thought this was an interesting choice of emphasis in announcing a new development project:
This is a great message for this district. Any infill development at all is green, because housing that gets built in the urban core is way greener than anything you could want to build in the suburbs, because it generates fewer car trips and tailpipe emissions.
Emphasizing particular green aspects of projects is going to be popular in this district. So popular in fact that even Kenyatta Johnson felt he had to appear at the ReNewbold green housing development opening, despite the fact that it was the dread market-rate housing that ticks off his base.
Liberals don’t always like developers, but they do like green buildings and “sustainable” stuff, and the more OCF Realty looks like a force for good on the environment this year, the more popular Ori’s going to be, and the more he’ll be able to split off the green liberals from the liberals who don’t understand housing economics.
Add in the new community center they started up in the neighborhood, and the number of positive things Ori will be able to say he’s done for the district is going to be vastly longer than Kenyatta’s list.