Amazing earned media idea from the inbox:
LANGHORNE – Once again Big Bird will take center stage in the 2012 election with Mitt Romney and Rep. Fitzpatrick detractors welcoming the traveling “Bain Worker Bus” to Sesame Place on Wednesday at 5:30pm.
The Bain Worker Bus is a nationwide tour with a contingent of workers from companies owned by Bain Capital, the private equity firm Mitt Romney founded and continues to profit from.
The bus will stop in front of Sesame Place, where a crowd of local supporters, including a costumed Big Bird character, will welcome the Bain workers. The Bain workers will be speaking out, along with local unemployed, under-employed and outsourced workers about the dangers of a “Romney Economy” where good jobs are outsourced and minimum wage jobs, with no benefits, remain.
“We know that this election is not about Sesame Street, but it says a lot that politicians like Mitt Romney and Rep. Fitzpatrick would rather end funding for Big Bird than end tax breaks for big oil,” said Earl Williams of Levittown.
WHAT: Sesame Place Showdown: Big Bird Meets Bain Capital
WHEN: Wednesday, October 10, 5:30 pm
WHERE: Sesame Place, 100 Sesame Road, Langhorne, PA
(in front of the Sesame Place main entrance)
WHO: Big Bird, local community members, Bain workers.